How important is Made In the USA when you make a purchase?

I am the founder and co-owner of a small tactical gear, equipment and off-duty apparel manufacturing company. We strive to develop and manufacture innovative gear and equipment that stands up to the toughest of missions, all while focusing on keeping our products American Made.

Since making our products here in the United States is our founding initiative we will not be backing down from it, ever, but I am curious to see how important it is to people that the products they use, wear or interact with are American Made.

If you said yes, please explain why. If so, are slightly higher prices acceptable? Do you think more products and services should return to being manufactured or developed in the United States?

If no, please explain why. Do you see a larger benefit from the world economy? If where your product is made doesn't matter to you, what key dynamics do you look for in picking which product to buy?

Please consider this question in regards to all products, not just the type of products I mentioned my company develops. Thank you.