Posted on Feb 26, 2023
Why does the military struggle with their cultural presence when it comes to its image, and how can we improve it?
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I just show a pretty funny video about a influencer that is also in the military that collaborated with the 101st to make a pretty funny video. I also saw that the Army has it's first full time rap artists in the Army Field Band. I think this really great. The Army needs to stay current with the times. I have seen a lot of hate that they Army is "not what it used to be." The Army of today should never be the Army of yesterday.
What is your perspective on this? Do you think the Army has an effective outreach and what else can the Army do?
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What is your perspective on this? Do you think the Army has an effective outreach and what else can the Army do?
https://www.facebook.com/reel/ [login to see] 5770
https://www.instagram.com/reel/ChRxvQSjH8S/?utm_source=ig_web_copy_link
Recruiting
Social Media
Culture
Edited 2 y ago
Posted 2 y ago
Responses: 10
Agree with MSgt (Join to see) Eric - good post!
To your key question (rephrased) - is the Army (military) doing all it can do to reach those it wants to bring into the service ... well, it depends.
One of the biggest problems that the military is facing is actually because of the increase in obesity rates and the recent drop in test scores (which they attribute to the pandemic distance learning).
One answer to that might be moving the "pre-boot camps" (Future Soldier Prepartory Course*) mainstream and expanding it. While expanding the target audience of "your pitch" is always a good thing, I feel addressing the main problem would go a much longer way to help recruitment.
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* https://www.armytimes.com/news/your-army/2022/10/11/the-armys-pre-boot-camp-boot-camp-is-likely-to-expand/
To your key question (rephrased) - is the Army (military) doing all it can do to reach those it wants to bring into the service ... well, it depends.
One of the biggest problems that the military is facing is actually because of the increase in obesity rates and the recent drop in test scores (which they attribute to the pandemic distance learning).
One answer to that might be moving the "pre-boot camps" (Future Soldier Prepartory Course*) mainstream and expanding it. While expanding the target audience of "your pitch" is always a good thing, I feel addressing the main problem would go a much longer way to help recruitment.
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* https://www.armytimes.com/news/your-army/2022/10/11/the-armys-pre-boot-camp-boot-camp-is-likely-to-expand/
The Army’s pre-boot camp boot camp is likely to expand
The initiative is one of the most promising efforts the service has to address its recruiting issues. What's next?
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CPT (Join to see)
We send a good amount of LTs to assist with this from Fort Benning, GA. What is funny I am seeing a lot of things that the National Guard has been doing for while that we are doing now. I had a good friend that didn't have a HS Diploma and wanted to join. The National Guard had a prep school that would get you a GED set up in Little Rock, AR. This was back in 2008. It worked well and I am glad the Army is doing this. We need to be more reactionary rather then just complain about the times.
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CPT Lawrence Cable
When the Army went to All Volunteer, there were programs like what they are calling Per Boot Camp, BESP for those with educational/language issues, and what was basically a remedial PT platoon. What happened is the typical "Mission Creep" we see so often. Someone in the chain of command comes up with a solution to a problem that already had an answer by making the standards tougher than the guy before. I wouldn't have made Boot Camp with the weight standards they enforce before you hit IET. Now it took me less the 30 days to make weight, but if they had sent me home from MEPS, I would have probably not returned.
And they didn't let you go home with "adjustment disorder", which is just a fancy way of saying that the soldier misses his mommy and daddy.
And they didn't let you go home with "adjustment disorder", which is just a fancy way of saying that the soldier misses his mommy and daddy.
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CPT (Join to see)
Inevitably everything has to evolve regardless if you're happy with it or not and the military is no different. And there will be some good and some bad with those transformations.
Great post brother!
Inevitably everything has to evolve regardless if you're happy with it or not and the military is no different. And there will be some good and some bad with those transformations.
Great post brother!
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I think that the Army has done some serious cultural development since Desert Storm forward. There has been a huge foundation of doctrine laid out for future generations to build off. And since 9/11, a whole generation of combat veterans added to the Army's legacy and brother hood. If today's leaders can take the moral excellence and aggressive, mission-first initiative of our military culture into the civilian sector, then whatever cultural projects or recruiting initiatives we do will speak for themselves. But, I feel like the Army has identity problems these days. As a whole, we are getting just as confused about who we are, as the culture outside our ranks is confused about who they are. Demand discipline, instill tradition, promote compassion, and toughen up. From there, unleash the initiative and creativity of today's leaders.
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