Marketing
Marketing
Posted on Aug 31, 2016
Brand loyalty. We're all vets. Is there a brand of something that you were introduced to that you'll go out of your way to support?
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WWII vets loved their brand of cigarettes that were in their C-Rats. Viet Nam vets seem to love their Budweiser beer that was provided to them.
In 2004 while deployed to OIF I was given free coffee from Seattle's Best and Starbucks and became a coffee snob. I won't drink that Green Beans coffee if I was paid for it. What brands do you love and/or hate from your time in service?
In 2004 while deployed to OIF I was given free coffee from Seattle's Best and Starbucks and became a coffee snob. I won't drink that Green Beans coffee if I was paid for it. What brands do you love and/or hate from your time in service?
Marketing
Loyalty
Brand Ambassador
Posted >1 y ago
Responses: 49
The only enduring thing that came to mind for me, MAJ Charles Blake, was Corcoran jump boots. I wore them from the time I finished jump school in 1970 until I retired in 1998. I still have the last pair I purchased.
Got to use one once stationed in Germany. I bought one that has stamped date of 1944. Changed out the leather washers works still like new today. Coleman squad stove.
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I only used Neutral Kiwi Shoe Polish on 'my' bayonet and 3/4 Ton truck in 1954 while in Korea! Inspecting officers had trouble w/ my bayonet at Guard Mounts.