In 1996, the New Republic ran a bright, red cover that perfectly captured the tenor of the contemporary debate over welfare. "DAY OF RECKONING," a cover line read, above a photograph of an unidentified black woman. She was smoking a cigarette in one hand and holding a baby with a bottle in the other. The text beneath that image read "Sign the Welfare Bill Now." The racial optics were not subtle.
The welfare bill in question fundamentally changed the New Deal-era program by putting limits on how long people could draw benefits and placed new restrictions on who was eligible. The goal, its proponents said, was to get millions of people off welfare and into work.
President Clinton ran on a campaign promise to "end welfare as we know it," but that bill sat on the back-burner until Congressional Republicans swept the 1994 midterms and decided to hold him to it. Clinton would sign welfare reform into law the summer after that New Republic cover story ran. The bill was enormously controversial; one of Clinton's top economic advisers resigned in protest, saying the plan would cut millions of poor people off from much-needed help.