unfriendly-skies-pr-nightmare-incentives

http://inhomelandsecurity.com/unfriendly-skies-pr-nightmare-incentives/
We are a capitalist society. If a first incentive does not work, up the ante and give customers a better incentive. Maybe the airline industry should start thinking about better incentives?
Congress should enact laws that better protect airline passengers and ensure that when people leave an airplane voluntarily, they are recompensed accordingly. Due to United’s handling of this incident, Dao will likely sue United Airlines for millions of dollars or settle for a substantial payment for his injuries and personal trauma.