The strawberry Pop-Tart case is just one of more than 400 lawsuits he has filed

PO1 William "Chip" Nagel
..."He really doesn't like false labeling of vanilla
Sheehan's most visible work is his series of lawsuits about vanilla, which have been covered by the Wall Street Journal and Business Insider. He has filed cases targeting vanilla products of all kinds — soda, soy milk, yogurt, ice cream — all of which use synthetic vanilla or other flavors alongside or in place of the more expensive natural vanilla. Perkins Coie says several dozen lawsuits focused on products that are marketed as vanilla in the past two years were overwhelmingly filed by Sheehan."...