Posted on Jul 20, 2023
How would you solve the military recruiting challenges currently facing DOD?
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The recruiting struggles continue across all branches. What is causing it and how should it be addressed?
https://www.wsj.com/story/the-us-army-expects-to-end-up-15000-recruits-short-this-year-b5e9de86
https://www.wsj.com/story/the-us-army-expects-to-end-up-15000-recruits-short-this-year-b5e9de86
Posted >1 y ago
Responses: 442
I don't know, maybe making a recruiting video about a soldier named Emma, who was raised by two moms (one who appears to be trans) didn't strike a chord with the general public? It is possible that spending 100 million on a video aimed at recruiting the least likely people to join the military was a bad idea? I am guessing the .05% of America that falls in the the category of "two moms" was the brain child of the same misguided people who gave us the marketing strategies that led to the the Bud Light, and now Nike debacles. I know, let's insult and alienate our customer base while simultaneously trivializing the subject of the campaign, turning them into a punchline. That won't backfire or manage to turn everyone away from our core message. At least that's what they taught me at Harvard.
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End woke, DEI, CRT, promoting divisive ideologies, drop the whatever month or day and focus solely on warrior, combat training. Train to fight, kill, win. This soft, non warrior military and the Cpl klinger stuff has absolutely ruined the military, along with subtle doses of Marxism and a subliminal hate for America. Only the USMC is basically combat ready and it has serious problems; no iron sights, no snipers, no armor and no engineers and it too lowered standards, while silently smiling as it was force fed PC lunacy. Army, AF and Navy are not combat ready .china and NK train to kill us and we’re teaching Soldiers than men can have babies and to focus on pronouns vs. warfighting. It’s literal insanity.
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Suspended Profile
Do you old timers think we just sit around and talk pronouns all day? What metrics or data are you using to say the “Army, AF, and Navy are not combat ready.” Nothing of what you said is what happens in the day-to-day of 99% of soldiers and combat arms preparedness and training.
I’m tired of all the back in my day rhetoric when 99% of senior officers and NCO have years of combat experience and are sharing that with the force. We have a breadth of knowledge from the last 20 years of combat and are sharing that with the younger generation to prepare and maintain readiness. We focus on lethality and training and that is the priority.
What is literal insanity is all this “teaching CRT, DEI” crybaby discussion that I always hear from retirees and old SMs. That is the last thing on current SMs minds day to day and it’s hilarious that you envision us all in a circle sharing feelings all day.
I’m tired of all the back in my day rhetoric when 99% of senior officers and NCO have years of combat experience and are sharing that with the force. We have a breadth of knowledge from the last 20 years of combat and are sharing that with the younger generation to prepare and maintain readiness. We focus on lethality and training and that is the priority.
What is literal insanity is all this “teaching CRT, DEI” crybaby discussion that I always hear from retirees and old SMs. That is the last thing on current SMs minds day to day and it’s hilarious that you envision us all in a circle sharing feelings all day.
As a retired personnel specialist, I would suggest going back to real basics. Restart high school and college level ROTC units. Improve the training of current active duty personnel to include not only MOS training but also on-duty college education. And get rid of the Gestapo units currently ensuring political correctness.
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As a former US Army recruiter I have thought a lot about this subject. I only served 6 years active more than half of which I was overseas. Recruiting duty was tough. The toughest job I ever had in the Army or after. I was assigned as a recruiter to Northern Iowa where I was not from. It was right after the end of our involvement in Vietnam and we were treated pretty poorly by the community. I made mission but had to work long hours with very few days off. I was always in recruiting mode. I recruited a young man out of his brother’s military funeral. I had access to 22 high schools and 3 colleges. Most of the kids I recruited were more than qualified both physically and mentally. Not like this latest generation. If it was up to me I would save a ton of money and just start up the draft again. I served with many draftees. They were, for the most part, very good soldiers. I was so disgusted with the whole process I chose to ETS rather than continue.
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