Posted on Jan 21, 2020

How Lunar New Year became a shopping holiday for Western brands

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"Within the past decade, a spate of brands both luxury and affordable have adopted a new holiday into their calendars, one that’s already celebrated by more than a billion people annually: Lunar New Year."

How Lunar New Year became a shopping holiday for Western brands

Posted from vox.com

Posted in these groups: Shopping logo

Shopping

Marketing

Holidays

Posted 5 y ago

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How Lunar New Year became a shopping holiday for Western brands

How Lunar New Year became a shopping holiday for Western brands

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