In 1948, copywriter Frances Gerety struck gold with four little words: “A Diamond Is Forever.” The phrase positioned diamonds as both a metaphor for eternal love, as well as a sound investment (which they’re really, really not). Sales of diamond engagement rings began to climb. The Ayer ad agency’s annual report for 1951 noted that “Jewelers now tell us ‘a girl is not engaged unless she has a diamond engagement ring.’” By 1968, 80 percent of American brides were wearing them.
Why Do Diamonds Cost So Much?
Posted from mentalfloss.com
Mining and Metals
World History
Luxury Goods and Jewelry
In white colorless diamonds the obvious answer for most expensive is D (the diamond color chart goes from D-Z). But in colored diamonds... While there can be debates about which is more expensive, the blue diamond or the pink diamond however Red Diamonds are the rarest and thus the most expensive diamond color!.
http://www.naturallycolored.com/blog/are-colored-diamonds-more-expensive/
FYI My wife's Leo wedding diamonds are valued at $20k and insured.
COL Mikel J. Burroughs
Are Colored Diamonds more Expensive? - Naturally Colored
Are Colored Diamonds more expensive? Are Yellow Diamonds more expensive? What should I Buy? If you are looking for an answer we invite you to read this post.
http://www.levian.com/brandedbylevian/chocolate-by-petite-le-vian/#YQEN 45
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