Posted on Apr 1, 2023
Kansas City streetwear company Deep Rooted wants to be a 'beacon of hope' on Troost Avenue
306
14
3
5
5
0
Deep Rooted was launched by Donnell Jamison in 2018 out of the trunk of his car, but is now expanding to a new home in the shopping center at Troost Avenue and Emanuel Cleaver Boulevard. They plan to host a grand opening in April.
A Kansas City streetwear brand is extending its roots on the city’s east side, said owner Donnell Jamison.
Deep Rooted — which Jamison launched in 2018 out of the trunk of his car — has a new home in the shopping center at Troost Avenue and Emanuel Cleaver Boulevard.
“We just want to be that beacon of hope — if they can do it, we can do it — just to inspire somebody,” he said.
A Kansas City streetwear brand is extending its roots on the city’s east side, said owner Donnell Jamison.
Deep Rooted — which Jamison launched in 2018 out of the trunk of his car — has a new home in the shopping center at Troost Avenue and Emanuel Cleaver Boulevard.
“We just want to be that beacon of hope — if they can do it, we can do it — just to inspire somebody,” he said.
Kansas City streetwear company Deep Rooted wants to be a 'beacon of hope' on Troost Avenue
Posted from kcur.org
Fashion
Fashion and Apparel
Kansas City
Posted 1 y ago
Responses: 3
4
4
0
PO1 William "Chip" Nagel good day Brother William, always informational and of the most interesting. Thanks for sharing, have a blessed day!
(4)
(0)
3
3
0
PO1 William "Chip" Nagel
..."In the near future, Jamison and Ross said they are hoping to branch out and expand the brand by adding casual and active wear, plus items for the Latino community. They also want to expand into other major cities like Chicago and New York.
“The sky’s the limit,” Ross added. “The opportunities are presenting themselves, so we want to take advantage of that.”
Whatever opportunities they pursue, Jamison shared, they want to be an inspiration, especially to the youth in the community who might identify with his story.
“It really doesn’t matter how you started, it’s how you finish,” he explained. “I’ve always been into fashion — and to be honest — before I started the brand, I was kind of going down the dark road. I started having kids and I was like, ‘I really need to do something to change, something for longevity, something I can leave behind to the kids.’”
..."In the near future, Jamison and Ross said they are hoping to branch out and expand the brand by adding casual and active wear, plus items for the Latino community. They also want to expand into other major cities like Chicago and New York.
“The sky’s the limit,” Ross added. “The opportunities are presenting themselves, so we want to take advantage of that.”
Whatever opportunities they pursue, Jamison shared, they want to be an inspiration, especially to the youth in the community who might identify with his story.
“It really doesn’t matter how you started, it’s how you finish,” he explained. “I’ve always been into fashion — and to be honest — before I started the brand, I was kind of going down the dark road. I started having kids and I was like, ‘I really need to do something to change, something for longevity, something I can leave behind to the kids.’”
(3)
(0)
2
2
0
Maybe I should take that as a reminder that it’s time to c,ean out my closet
(2)
(0)
Read This Next
Continue with Facebook 
Continue with Google