Hey folks. A friend at business school opened my eyes to how developed some of the tracking technology has become these days when he demonstrated extensions: Disconnect.me and adblock+ a month or so ago. Since then I've been doing some digging and the business side of this data mining is immense. The internet is essentially funded by tracking your actions and serving you ads. There are adblockers and tracking blocker extensions for the major browsers (chrome and firefox) to name a few: Adblock Adblock plus, disconnect.me, gostery, the Electronic Freedom Foundation has privacy badger, built on a model where only adds that respect do not track requests are allowed. The extensions which simply block adds and tracking do threaten the current model of the "free internet" and it's essentially a free rider problem. There is a new browser headed by one of the cofounders of Mozilla Firefox: Brendan Eich. Their plan is to interrupt tracking and block ads that track without user consent, but they take it further by replacing those ads with new ads that will not track. They then split the ad revenue with the content creators at a higher percentage than legacy ad services. I'm optimistic about brave as an option to change how the internet works. Check it out! Especially interested in thougths from those engaged in e-commerce and the web. CPT Aaron KletzingLTC (Join to see)SGT (Join to see)Sgt Aaron Kennedy, MS
My issue with program continues to be trust. Who are they partnered with that I trust? Just because I respect the publicized mission does not mean I trust the organization's long term goals, even as a content creator (blogger and musician).