Posted on Jun 7, 2020
Gyms and brands are canceling partnerships with CrossFit after its CEO tweeted an insensitive...
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Co-founder of CrossFit replied “It's FLOYD-19” in response to Institute for Health Metrics and Evaluation tweet of “Racism is a public health issue”. CrossFit organization now faces loss of gym affiliates and Reebok publicly stated that it will not renew their expiring sponsorship contract
Gyms and brands are canceling partnerships with CrossFit after its CEO tweeted an insensitive...
Posted from businessinsider.com
Racism
CrossFit
Business
Edited >1 y ago
Posted >1 y ago
Responses: 7
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think once before you act, twice before you speak, and three times before you tweet.
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Insensitive? Probably. Dumb business move? Definitely. Business always run the risk of revenue loss when they venture from providing a service to dabbling in social/political issues.
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I have always been cognizant that the greater the audience, the greater for the need of digression.
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