Top global TikToks of 2023: Mr. Bean of math, makeup demo, capybaras!

https://www.npr.org/sections/goatsandsoda/2023/12/30/ [login to see] /top-global-tiktoks-of-2023-mr-bean-of-math-makeup-demo-capybaras
TikTok in 2023 wasn't just about girl dinners or cottage cheese inspo.

The annual roundup of the most popular content of 2023 is a testimony to the global appeal of the short-form video. They come from everywhere — like Sean the Sheepman's sheepherding border collie in Scotland and Kirby Quimado cooking up breadrolls in the Philippines. And here's another thing about TikToks: Even though there are plenty of serious-minded videos, the most popular ones are often goofy and in-your-face with earwormy music.

Of course there are exceptions to every TikTok rule. No creator got more eyeballs on a single video than Nydollie Deng with a simple but stunning makeup routine.