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Posted on Feb 19, 2017
SFC Special Forces Communications Sergeant
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MSgt Edith Grainger
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Hi! I am a USAF veteran and was wondering if you have any plans to franchise here in Charleston SC? How much would a franchise be? And what advice do you have for veterans wanting to start their own business? Thanks!
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SFC Special Forces Communications Sergeant
SFC (Join to see)
9 y
We have our first five states planned out. SC is in 2018.
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MSgt Edith Grainger
MSgt Edith Grainger
9 y
That's fantastic. Looking forward to seeing your company in SC.
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1SG Military Police
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I'm on board for BRCC at a local retail shop. However, my wife does not drink coffee. She is hooked on the Refreshers at the place that shall not be named... Will you have a non-coffee caffeine option?
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SFC Special Forces Communications Sergeant
SFC (Join to see)
9 y
Yes
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1LT Vance Titus
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Where can I buy your coffee? Have you been in contact with the founder of Victory Coffees, another vet? Good luck.
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SFC Special Forces Communications Sergeant
SFC (Join to see)
9 y
http://www.blackriflecoffee.com

Yes, I know the owner of Victory Coffees.
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Capt Seid Waddell
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SFC (Join to see),
Do you have plans to sell your coffee in Keurig cups?
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1SG Military Police
1SG (Join to see)
9 y
Sir, check the website...I believe they already do.
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Capt Seid Waddell
Capt Seid Waddell
9 y
1SG (Join to see), thanks, I'll check again. I didn't see it the first time ot I'd have ordered some.
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1SG Military Police
1SG (Join to see)
9 y
Capt Seid Waddell - they call them Coffee Rounds...Available in CAF and Just Black. Look for the ammo cans...
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SFC Special Forces Communications Sergeant
SFC (Join to see)
9 y
We sell them in k-cups
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SGM Erik Marquez
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SFC (Join to see) Good day, thanks for taking the time to visit with us.
As i sit here this morning drinking a third cup of F*CK HIPSTER COFFEE (BTW, ya wana get on the ball here, I'm almost out and it still "sold out" on the site....lol)
Assuming you did not owner finance....Did you use investors? Bank loans or combination for your start up?
How vital was your business plan in your opinion to getting that financing pledged.
Assuming you did not come from a coffee roasting background, family, prior work experience ect...
How did you sell it to your investors (be it bank or personal) that you could create this start up in a no prior experience field and be successful (meaning ROI for them)?
What did you do to entice, encourage and I suppose cause them to trust your vision of how it would go and be successful?

Thanks in advance for your time.

Respectfully;

Erik

Erik Marquez
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SFC Special Forces Communications Sergeant
SFC (Join to see)
9 y
I didn't have investors and I wouldn't recommend them. I started Black Rifle Coffee Company with $1800.00 from my savings account. Also, in my opinion, writing a full blown business plan is a waste of time unless you need to map it out to entice outside capital. I believe in building a business concept, investing the least amount of capital in the concept and refining the plan as you go.
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SGM Erik Marquez
SGM Erik Marquez
9 y
SFC (Join to see) - Thank you for your time.
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SFC George Smith
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Lots of Mt Dew and Lots and lots and Lots of ammo...
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SFC Special Forces Communications Sergeant
SFC (Join to see)
9 y
Thank you!
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CW3 Dylan E. Raymond, PHR
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Due to an increase in demand for black rifle coffee customers are experiencing two week delays in shipping What is your plan to increase supply to meet demand? How soon do you think you will reduce that 2 week delay?
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1px xxx
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9 y
good question. this is a good "problem" to have for a growing small business.
SFC Special Forces Communications Sergeant
SFC (Join to see)
9 y
We purchased a new roaster (much larger) two months ago and it will be online by the end of the month.
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1LT Voyle Smith
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SFC Hafer, I've just recently discovered your coffees. Luv 'em! And have found one of your franchises here in the local community. Thanks for making your products available to us!
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SGT Kenny Negaard
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Congratulations SFC Hafer, on your success and more importantly, showing others there is success after service. You jumped in with both feet, and that is the attitude one needs to be successful. Even if we fail, we need to get back up and hit it again. If it's worth having, it's worth working toward.
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G G
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It would be very helpful if you had more information about each specific coffee that you offer. "Single Origin", "organic" and "altitude" are big differentiators these days, and to leave this out just suggests you're not all that interested in coffee. Seems more like you're just riding on the cool theme/logo and don't really care much about being 'great' at coffee.
I really like what you've done with the company and the branding but will spend my money somewhere they seem to really care about the coffee....
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