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The big picture: Consumers are expected to spend $3.1 billion on candy this year, down from $3.3 billion for the holiday in 2023, the National Retail Federation's annual holiday survey found.
Overall Easter spending is $22.4 billion, NRF said, dropping from last year's record of $24 billion.
Zoom in: Despite climbing cocoa prices, chocolate candies are expected to still reign as America's favorites similar to recent years.
Reese's Peanut Butter Eggs were the top-selling candy in 2023, according to Instacart and DoorDash data.
Starburst jelly beans ranked fifth nationwide and yellow marshmallow Peeps chicks eighth — the only two non-chocolate candies in the top 10 sellers, per Instacart.
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What's your favorite?
Overall Easter spending is $22.4 billion, NRF said, dropping from last year's record of $24 billion.
Zoom in: Despite climbing cocoa prices, chocolate candies are expected to still reign as America's favorites similar to recent years.
Reese's Peanut Butter Eggs were the top-selling candy in 2023, according to Instacart and DoorDash data.
Starburst jelly beans ranked fifth nationwide and yellow marshmallow Peeps chicks eighth — the only two non-chocolate candies in the top 10 sellers, per Instacart.
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What's your favorite?
Just a moment...
Posted from axios.com
Edited 1 mo ago
Posted 1 mo ago
Responses: 7
Posted 1 mo ago
I love Robin Eggs (fancy Malted Milk Balls), Reese's Peanut Butter Eggs are hard to resist too.
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Posted 1 mo ago
I'm all in on Robin eggs and Reese's peanut butter cups as well MSgt Dale Johnson !
I also want vanilla tootsie rolls year round.
I also want vanilla tootsie rolls year round.
(6)
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A1C Medrick "Rick" DeVaney
1 mo
TOOTSIE ROLLS ~ Love Those Things.
I Like Stuffing 2 or 3 of Them In My Mouth And Just Letting Them Melt ~
Then Doing It All Over Again Until I Haven't Any More Left..
~ YUP, Just THAT Great.~
I Like Stuffing 2 or 3 of Them In My Mouth And Just Letting Them Melt ~
Then Doing It All Over Again Until I Haven't Any More Left..
~ YUP, Just THAT Great.~
(1)
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Posted 1 mo ago
Cadbury Creme Eggs are my one-a-Easter-Season-treat.
(3)
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A1C Medrick "Rick" DeVaney
1 mo
Probably BEST Deals Are 1 Day AFTER Easter.
Nice Discounted Prices & The Perfect Time To Stock Up;
Buy Enough To Last Until Next Year ~ Then Do It Again !
Nice Discounted Prices & The Perfect Time To Stock Up;
Buy Enough To Last Until Next Year ~ Then Do It Again !
(1)
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